From where I stand, not being a teenager anymore :) I feel texting is a great way to get out short messages to the teens such as café reminders, etc. I don’t think we should discount Social Media, but we need to have a way to contact the teens that they will actually read (or at least glance at!). I did a little research after our call last night and the best way I can figure to send mass texts is to do it via email. It’s a little bit of legwork initially, but I feel it would be worth it. Nothing compared to 100 phone calls! Let me know if you would like more info on how to set it up. I will gladly help!